How to use this sheet
- Score each statement out of 10 twice: once for your current self, once for the self you want to be.
- Write the gap. The number that matters is neither column, it is the distance between them. Some of these you are allowed not to want: an ideal of 10 everywhere tells you nothing.
- Find your personal monopoly: what is easy for you and hard for 99% of people, what you could talk about for ten years, and what your five closest friends say when they describe you.
- Write your value proposition in one sentence. Five fast, bad versions first: the fifth is usually the honest one.
- Name who you serve and what they struggle with. Then take the widest gap and give it one action this month.
The PDF is fillable: open it in a real reader (Acrobat, Preview) to type and save, or print it and write by hand. Anything you type on this page stays in your browser, nothing is sent anywhere.
| Current selfout of 10 | Ideal selfout of 10 | Gapideal minus current | |
|---|---|---|---|
| I know who I am. | |||
| I make others know who I am. | |||
| I am likable. | |||
| I generate trust. | |||
| I am captivating. | |||
| I connect emotionally. | |||
| I have something valuable to offer. | |||
| I am known, recognized and remembered. |